Lauren Grinberg Graphic Design and Web Design

About Me

I am a graphic designer based out of Boston with 16 years experience. My goal is to work with a web development team to create state-of-the-art user interfaces. I am confident that I would be an asset to any team, in any role. I am adaptable, flexible, loyal and personable. I am very technically oriented, my designs follow a grid while focusing on mood and legibility. I am a highly motivated self-starter. I work best when there is a creative challenge to solve. I love to learn, grow and create beautiful, legible, compelling designs and applications.

Software, Technology, Sociology:

Dreamweaver; TextWrangler; Firebug; Adobe Photoshop; Adobe Illustrator; Adobe InDesign; Adobe Acrobat Pro; QuarkXPress; Keynote/PowerPoint
PHP; MYSQL; Javascript; jQuery; XHTML; CSS; Semantics; Compliance; Social Media; SEO; SEM

I began my career in NYC as a graphic designer production artist at Estée Lauder. At Estée Lauder I learned the importance of an elegant typeface, designs with a consistent brand "look," how to design beautiful work and to execute the most technical printed pieces.

Through contacts at Estée Lauder, I moved to their newly acquired brand, Aveda. Applying principles I had learned at Estée Lauder we created "Aveda Mission" driven art. We used models who exuded natural beauty. We included nature in every piece, whether it was the signature comfrey flower or a section of landscape. Our printed pieces often used soy-based inks and post-consumer recycled content. We were the pioneers of "green."

Since 2003 I have been re-tuning my skills to web design and development. My husband, Ishay Grinberg and I launched Rental Beast, a rental listing database application, in Boston. For our first website I designed Photoshop slices. For the first re-design in 2007 I created a table based layout. For the second re-design in 2009 I used Javascript, PHP, MYSQL, XHTML and AJAX. And this is where I found my true calling. I love website development. I can fuse my technical abilities and inclinations with my instinct for clean, legible, beautiful design. Rental Beast has been transformed from a store-front based sales operation to the premier, scalable, rental source and e-commerce application in Massachusetts. I have extensive knowledge and experience in social marketing and viral marketing techniques, SEO and SEM optimization.

Contact:lauren@laurengrinberg.com
M | 617-818-0108

EDUCATION

Skidmore College, Saratoga Springs, NY
1989 - 1993
B.S. Fine Art; Minor Art History

EXPERIENCE

ILG Housing Solutions, Boston, MA
2003 – July, 2009

Graphic Designer, Web Designer, Blog Designer, Co-Owner
Designed web site, collateral and internal forms.
Re-designed website in 2007 and 2009
Designed and developed blog about real estate in Boston
Technology: PHP, MYSQL, Javascript, HTML Markup, CSS
Design: Illustrator, Photoshop, InDesign, Quark

Estée Lauder, New York, NY
2002–2003

Graphic Designer and Production Artist
Created mechanicals for collateral layouts.
Completed 8–10 designs to mechanicals per week including sign-offs from Art Director, Typography Director, Copy Writer, Design Director, Production Director.
Prepared each job through pre-flight to printer including mock-ups; printers marks; die-cuts; placing and marking low-res art work; outputting to CD.